A 30-year-old man has died after being hit by a car on a busy road.

Police said the man walking on the northbound carriageway of the A78, near to the Newhouse Interchange, in Irvine at around 6.20pm on Monday when he was struck by a Volkswagen Golf.

Emergency services attended and the man was pronounced dead at the scene.

The female driver of the Volkswagen Golf was uninjured.

Before the crash the man was driving his black Suzuki Liana car north on the A78 and had been involved in a minor single vehicle road crash.

The car had been stopped on the nearside verge of the northbound carriageway.

Sergeant Iain Pittams from the Divisional Road Policing Unit based at Irvine said: “The road would have been relatively busy around the time of the incident and enquiries are continuing to establish the exact circumstances of what happened.

“I would appeal to anyone who witnessed the man being struck by the Volkswagen Golf to get in touch.

“I would like to speak to anyone who saw a black Suzuki Liana car driving northbound on the A78 around the time of the incident. I would also like to speak to anyone who may have seen the initial crash or the man walking on the carriageway prior to being struck.

“Anyone with information is urged to contact officers at the Divisional Road Policing Unit in Irvine on 101.“