TONY Blair has said Sir Keir Starmer “lacks a compelling economic message” as three of the Labour leader’s predecessors weighed in on the party’s electoral woes.

The former prime minister advised Starmer to debate cultural issues “urgently and openly” to prevent them being damagingly defined by the right and "woke left”.

Blair’s successor in Number 10 and at the head of the Labour Party, Gordon Brown, suggested the coronavirus pandemic had hindered Starmer's ability to connect with the public.

While Ed Miliband, who led Labour in opposition, said the party needs to be “bolder”.

Labour has been in turmoil since the by-election defeat in Hartlepool and setbacks in council elections in England were followed by a botched reshuffle.

Detailing his analysis of the left’s dilemma, Blair said the “old-fashioned economic message” of high taxation and a large state is “not particularly attractive”.

He criticised “voter-repellent” slogans on the left such as “defund the police”, as the party tries to rebuild from the crushing general election defeat that it was led to by Jeremy Corbyn.

Turning his attention to Starmer, Blair said he is “struggling to break through with the public” as he described last week’s elections as “a major setback”.

“But the Labour Party won’t revive simply by a change of leader.

“It needs total deconstruction and reconstruction.

“Nothing less will do,” Blair wrote.

“At present, Labour expresses perfectly the progressive dilemma.

“Corbyn was radical but not sensible.

“Keir seems sensible but not radical.

“He lacks a compelling economic message.”

Blair said that Labour is being “backed into electorally off-putting positions” on issues surrounding culture, gender, race and identity.

“A progressive party seeking power which looks askance at the likes of Trevor Phillips, Sara Khan or JK Rowling is not going to win.

“Progressive politics needs to debate these cultural questions urgently and openly,” he said.

Miliband, who Starmer restored to the frontbenches as shadow business secretary, said it is not time to “blow the final whistle” on Starmer’s leadership, arguing the leader believes the country needs a “big economic change” to make it less “unfair, unequal and unproductive”.

The National:

But, speaking to BBC Radio 4’s Today programme, he added: “We should be bolder, of course we should be bolder.”

The assessments from the former leaders came after current deputy Angela Rayner admitted that members of the public did not know what Starmer “stood for” before they went to the poll.

Rayner acknowledged she has a “very frank relationship” with Starmer after the weekend’s reshuffle saw her initially sacked but then promoted.

Amid accusations the Labour leader was trying to scapegoat Rayner, it was announced she would be given a senior new role shadowing Cabinet Office minister Michael Gove.

The National:

Rayner, who was also made shadow first secretary of state, effectively making her the shadow deputy prime minister, did not deny that Starmer had attempted to sack her from the shadow cabinet.

Following the final results of Thursday’s English council elections, the Tories gained 294 councillors across the nation, while Labour lost 267.