Celtic great Chris Sutton reckons any player getting itchy feet about a lack of starting XI chances so far would do well to remember the big club environment in which they operate.

The Hoops have a relaxed start to the season with no midweek games for the opening few weeks due to their automatic Champions League group-stage qualification.

That means rotation is not likely to happen as often right now and Ange Postecoglou mentioned earlier this week that it was not his job to keep players happy.

Sutton says players must embrace that aspect of life at a big club as a strong squad is crucial to competing on multiple fronts.

He discussed the team-first, trophy-centric mentality that requires players to buy into - and even pointed to a famous example from the English top flight to reinforce his point.

"Some guys might want to win to play for smaller clubs, be the starter every week and be the hero, but win nothing," Sutton wrote in the Daily Record.

"I’d rather be part of an outstanding unit which had the capability of withstanding absences and still win prizes.

"Ask Ole Gunnar Solskjaer if he’d have preferred being star man at Everton and win nowt, or be mainly a sub with a Champions League winner's medal in his pocket and the winning goal in the final to cherish in his memory forever.

"I’m sure he’d say the latter and I’m also sure that’s the case with all the boys right now at Celtic. Postecoglou says it’s not his job to keep people happy. But I’d suggest he’s saying that in the knowledge he’s aware they are all happy anyway."

Sutton says he experienced a similar situation himself while at Parkhead as a player - having to compete with John Hartson for a spot in the starting line-up alongside talisman Henrik Larsson was something he relished from a team perspective.

"When you have such a large choice of talented players, you have those options," he said. "That’s just the way it is and, to be honest, that’s the way you want it as a player.

"I’ve been there. I was playing alongside Henrik Larsson during our first season under Martin O’Neill and he went out and signed John Hartson.

"I was happy with that. It made me have to be even better to stay in the side. And if you missed a game injured or you lost form, you knew there was a top-class operator to fill your spot and the team wouldn’t lose out, meaning your chances of holding trophies in May stayed strong."