Simon Jordan has urged Celtic and Rangers to avoid any part in the European Super League for the sake of Scottish football.

Plans are being developed for a new, open-access continental competition by A22, a company which also promoted the hugely controversial version of the Super League which launched briefly before collapsing in April 2021.

A22 and its chief executive Bernd Reichart have spoken to nearly 50 European clubs and stakeholders to develop 10 principles which underpin its plans for a new competition.

He did not confirm whether Celtic or Rangers were among those clubs due to confidentiality agreements, but he believes “big clubs in small leagues” like them would benefit from the A22 project.

Reacting to the comments and how a move would impact the rest of the Scottish game, Jordan told talkSPORT: "They are inferior, on the football pitch not on their values to their communities. Let's assume that there's no benefit to the league whatsoever.

"Let's assume that Celtic and Rangers are going to be allowed to compete in a tournament without any drag and tag effect, i.e. some benefits of distribution into the league.

"What about if Celtic and Rangers went into these tournaments on a caveat that a kickback opportunity was financial incentives for the Scottish Premiership. Would that be a bad thing?

"Given the fact the Scottish Premiership gets absolutely nothing. It gets £30million, what one Premier League team gets for playing nine games in a season, the entire Scottish Premiership gets. It's absolutely absurd."

Reichart told the PA news agency: “Analysing the situation of the Scottish top clubs, the situation they’re in is quite comparable to other European leagues where domestic revenues are not sufficient to grant competitiveness on the bigger European stage, although they have every condition to be one of the big European clubs – football tradition, modern stadia, passionate fan base, historic track record and trophies.

“What can change for big clubs in small leagues was one of the essential assessments we did over the course of the last six months.”

The original Super League was heavily criticised as it proposed that 15 clubs would be permanent members of a 20-team competition, with no threat of failing to qualify for those permanent members.

A22 is now proposing an open, 60 to 80-team multi-divisional format, guaranteeing competing teams at least 14 European matches per season.